A WhatsApp AI plumbing expert resolves common issues instantly and converts complex queries into qualified leads with calendar based booking.
Late-night WhatsApp chat where customer reports noisy water heater; bot gives safety steps, assesses urgency, and books morning technician visit.


Hi, sorry it’s late… our water heater is making banging/knocking noises. Should I be worried?
Hi — you’re through to Cotswold Rapid Plumbing. No problem messaging this late.
A banging/knocking water heater can be scale/sediment or overheating, but I want to rule out anything unsafe first.
Quick checks:
- Do you smell gas, see water leaking, or notice any scorching/burning smells?
- Is it a gas boiler/cylinder or electric immersion heater?
- Is the noise constant, or only when heating/hot taps are running?
If you smell gas: turn off the gas at the meter, ventilate, and call the National Gas Emergency line on 0800 111 999.
No gas smell and no burning. It’s a hot water cylinder in an airing cupboard (gas boiler heats it). Noise is mostly when the heating comes on, then it settles. No obvious leaks.
Thanks — that’s reassuring.
Given it happens as the system heats up then settles, the most common causes are:
- Kettling (limescale restricting flow, causing local overheating)
- Air in the system or pump/valve noise
- Expanding pipework (knocking as pipes heat)
For tonight, to stay safe and get some peace of mind:
- If the noise returns and is loud/violent, turn the heating/hot water off at the boiler controls.
- Keep the airing cupboard door slightly open for ventilation.
- If you notice pressure rising rapidly, dripping from the pressure relief pipe, or any leak — stop the boiler and tell me.
What’s your approximate location (town/village) and is the boiler showing any fault code or unusually high pressure?
We’re in Stroud. Boiler pressure is about 1.4 bar, no fault codes. It’s just unsettling at night.
1.4 bar and no fault codes is a good sign. This doesn’t sound like an immediate danger, but it is worth checking soon so it doesn’t turn into a breakdown.
I can book a technician visit for tomorrow morning in Stroud. Available slots:
- 08:30–09:30
- 10:00–11:00
- 11:30–12:30
Reply with the slot you prefer, plus:
- Property type (house/flat)
- Boiler make/model (if you can see it)
- Any access notes (parking, pets, key safe, etc.)
If you’d rather, you can also send a short video of the noise when it happens.
08:30–09:30 please. House. Boiler is a Worcester Bosch Greenstar (not sure exact model). Easy parking on drive, we have a dog but we’ll keep him in another room.
Perfect — I’ve booked you in for tomorrow 08:30–09:30 in Stroud with a Cotswold Rapid Plumbing technician.
Before they arrive, if convenient:
- Snap a photo of the boiler front panel (model label is often underneath)
- If the banging happens again, a 10–15 second video helps
For tonight, you can leave it as-is if it stays mild. If the noise becomes loud/continuous, or you see any dripping from the boiler/cylinder/pipework, turn heating & hot water off at the boiler and message me here.
Please confirm the first line of your address and a contact number for the engineer on arrival.
12 Orchard Close, and my number is 07xxx xxxxxx.
Got it — you’re confirmed for 08:30–09:30 at 12 Orchard Close. I’ve saved the contact number for arrival updates.
Summary for the engineer:
- Worcester Bosch Greenstar boiler heating hot water cylinder
- Banging/knocking mainly on heat-up; settles after
- No leaks, no fault codes, pressure ~1.4 bar
- Likely kettling/scale or air/pump/pipe expansion noise — investigate and advise
If anything changes overnight (leak, rapid pressure rise, persistent loud banging), message here straight away.
Want me to remind you 30 minutes before the visit?
Introduction
A well known Gloucestershire plumbing company built its reputation on fast call outs and honest advice. As demand grew, the team faced a familiar challenge: too many enquiries arriving at the same time, most starting with the same questions.
Customers often needed immediate help with leaks, low pressure or boiler related concerns, usually outside office hours. The team wanted to help people quickly without adding more time on the phones. They also wanted to stop losing work when customers could not get through and booked a competitor instead.
The challenge
The business identified four issues holding them back.
- High volumes of repeat enquiries that took time to triage
- Missed leads during evenings, weekends and busy periods
- Limited information captured before a visit, making scheduling harder
- Admin time spent going back and forth to agree an appointment
Just as importantly, many customers did not want to download an app or create an account. They wanted a familiar channel, fast responses and a simple way to book.
Implementing the WhatsApp plumbing expert bot
The company introduced an AI powered WhatsApp chatbot designed to act like a plumbing expert. It guides customers through diagnosis and safe first steps, then shifts smoothly into lead generation when a situation needs a professional.
Why WhatsApp worked
WhatsApp removed common barriers to engagement.
- No apps to download
- No new logins or passwords
- Personal familiar experience
Customers could message the business the moment a problem appeared, whether they were at home, at work or managing a rental property.
How the bot handled enquiries
The bot was designed to deliver value quickly while protecting the team’s time.
- Instant diagnosis support for common problems such as dripping taps, low water pressure and minor leaks
- Safety led guidance that helped customers understand urgency and next steps
- Clear escalation when the issue was complex, urgent or not solvable remotely
When escalation was needed, the bot captured the details required for a productive first visit, including symptoms, severity, property type, access notes and any constraints. The plumbers then received a concise summary of the problem with a likely scope of work based on the conversation.
Booking without back and forth
To remove delays, the bot connected to the company’s Microsoft 365 calendars. Customers could select an available slot for an initial visit within WhatsApp, with confirmation handled instantly.
This reduced the time between first contact and a booked appointment, especially for people contacting the business outside office hours.
Benefits and results
24 hour enquiry handling that converts
The chatbot provided 24 7 availability and instant responses, which meant the company could capture leads at the exact moment customers were motivated to act.
The biggest impact came from converting uncertain enquiries into scheduled visits. Customers who might have waited until morning or tried another company could now get help immediately and book in minutes.
More qualified leads and better prepared visits
Because the bot collected structured information, the team arrived with clearer expectations and the right tools.
- Fewer follow up questions before attending
- Better routing of urgent jobs
- More accurate allocation of time for the first visit
Reduced pressure on the phone lines
The bot handled multiple customers at once, taking pressure off staff during peak periods. The team could focus on high value work while the chatbot handled triage and simple guidance.
This delivered cost savings on support staff time while maintaining a high standard of customer care.
Personalisation at scale
The bot adjusted its guidance based on what the customer described, the symptoms reported and the urgency. That personalisation at scale made the experience feel like expert attention, even during busy periods.
Support for diverse customers
With multilingual support, the company could assist more residents across Gloucestershire, improving accessibility and trust.
Examples of improved engagement and operations
Faster resolution for simple issues
For common problems, customers received immediate step by step help and understood whether they could safely resolve it themselves or needed a visit. That improved customer satisfaction because people felt supported right away.
Seamless escalation for complex problems
When the bot identified a likely hidden leak, persistent low pressure or repeat boiler faults, it escalated confidently. Customers were offered a direct path to expert help without needing to repeat themselves.
The plumbers received a summary that included key symptoms and a suggested schedule of works from the chat, helping them plan the right next step.
Booking that fits the customer’s schedule
Instead of waiting for a callback, customers could pick an available appointment time through the bot. This reduced drop off, improved conversion from enquiry to booking and kept the diary full with less admin.
Conclusion
By combining WhatsApp’s convenience with an AI powered plumbing expert, this Gloucestershire plumbing business delivered instant support, captured more leads and reduced administrative load. Customers got a fast familiar experience without apps or logins, while the team received better quality information and booked appointments directly into Microsoft 365 calendars. The result was stronger customer engagement, smoother operations and more jobs won from every enquiry.
